About Proof Technology
At Proof Technology, our Proof™ marketplace delivers to the legal industry a unique, single platform that directly connects law firms, attorneys, and pro se parties with process servers. This platform handles the physical delivery and e-filing of legal documents. Proof™ integrates machine learning to "read" court documents and automatically extract vital information such as case captions. It also locates the nearest process server to a defendant's or witness's address, facilitates remote printing through FedEx offices, and generates real-time, court-specific affidavits. These affidavits merge case caption information with attempt data captured in the field—such as geolocations, time/date stamps, photographs, and descriptions of the delivery attempt—automatically and seamlessly.
We welcome individuals from all backgrounds who are eager to contribute to building a future where legal services are more accessible, affordable, and efficient. If you are driven by curiosity, passion, and a collaborative spirit, and are ready to fundamentally change an outdated industry, join us.
About the Role
We are seeking an experienced B2B Senior Product Marketing Manager to lead our go-to-market (GTM) efforts for our product offerings. You will partner with Marketing, Sales, and Product Management to define GTM strategies, craft compelling messaging, and drive the execution of product marketing plans to increase awareness, adoption, and retention of our products.
Key Responsibilities
- Develop and refine product positioning and messaging that resonates with our target audiences and differentiates our products in the market.
- Create GTM strategies and lead cross-functional projects to ensure successful product launches.
- Conduct market analysis to stay ahead of industry trends and maintain an understanding of the competitive landscape.
- Collaborate with the product management team to translate product features and roadmaps into customer value for Marketing & Sales GTM content.
- Develop and manage marketing materials and collateral, including product sheets, case studies, and customer research.
- Measure and optimize the effectiveness of product GTM initiatives, providing feedback to strategic stakeholders in Sales, Product, Customer Success, and Marketing.
Qualifications
- Minimum of 5 years of experience in product marketing, preferably in a B2B technology environment.
- Demonstrated ability to develop and execute strategic PMM plans focusing on revenue growth and retention, ideally with a hybrid of product-led and sales-led growth strategies.
- Must be comfortable working independently as a remote employee, with a strong emphasis on time management, and a proactive mindset.
- Exceptional leadership, communication, and interpersonal skills, capable of inspiring and motivating a diverse team.
- Analytical mindset with proficiency in data analysis and reporting, particularly in the context of the product adoption journey.
- Travel is required as necessary.
Compensation
- Base $100,000 to $118,500, OTE $110,000 to $130,000, based on location and experience
Benefits
- Full time, salary position
- Medical, dental, vision, disability insurance, and 401k available
- Remote work position
- Phone and Internet monthly stipend
- Flexible time off and paid holidays
- Equipment provided
E-Verify
This company participates in E-Verify, for more information view the Participation and Right to Work Posters.
Application Deadline
May 31, 2024